Learn To Read

One of the nice things I like about big Press gigs is you occasionally get the chance to talk to other writers, many of whom have been in the business for decades. Yesterday I was seated beside friends from Manila Tribune, a sorta celeb guy from Studio 23 and interestingly enough, editors from 34 year old magazine Mod.

I unfortunately wasn’t able to ask for a calling card, so I forgot her name in the mayhem that is a Press event that included the usual big announcements, a displaying of new prods plus of course feeding us and raffling off prizes. At any rate we fortunately found time to small talk about a topic close to my heart, the dwindling number of readers and quality of written and spoken English in the Philippines, something she knew well about, coincidentally being a CEU Journalism Professor as well.

So here’re I’ll share a few things I’ve learned to believe.

One, is that I don’t think ‘Learn To Read campaigns’ are very effective. I’ve seen the ones Inquirer tried to do plus maybe a few others, and they’ve tried going the celebrity route (celebs explaining what reading has done for them etc.) but for the most part, that turns me off more than interests me. Of course, I’ve never been interested in celebs in the first place, so I’m probably an exception.

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