Movie Promotion via (make a guess) Youtube

From Yahoo Tech:

Studios catching viral bug to promo new DVDs online
“LOS ANGELES (Hollywood Reporter) – Online video sites like YouTube are Hollywood’s hottest new marketing tool.”….”YouTube is a key component in our overall marketing and publicity strategy,” said Greg Newman, executive vice president development for MPI Home Video and Dark Sky Films”…” Paramount Home Entertainment recently started posting “some content” to YouTube”.

tsk tsk. Old news. Here’re a few Cinemalaya 2006 Filmfest entries in the short film category:

Rotonda

Donsol

Labada

More details here. Schedules from Movie Exchange to follow.

Plugging: The latest review on Movie Ex is on United 93.

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